Wednesday, June 02, 2010

it's all about the benjamins...

















you know those commercials you see

for gamblers anonymous?

think of how we all feel
such a tug at our heart strings
when we hear stories
about people
who are addicted to
"the thrill" of the win
so much so
that they
leave their kids
in the car
for hours on end?
or they spend
their whole pay check
on gambling

now think of how business in general
manipulates us

now think of business
as it relates to
having made a practice
of planned obsolescence.

lets start with the example
of cable tv

say you can only afford
basic cable
and you subscribe to same
you are subject to the whims
of the corporation
over time
they change the channels
and what used to be
a fun evening at home
is now populated
by re-runs of shows
you watched 10 yrs ago
movies on the local channels
that are more than 20 years old
cos the cable co
has moved the good stuff
the new and hip stuff
to HD or Digital

that's fair from the standpoint
of the corporation...
because they can entice you
to
greater expenditure
should you want to watch
any kind of tv
that requires
more than one
active brain cell.

so when you leave home
as a young adult
you start out with a small tv
in your first apartment
all to soon
it's not big enough
so you upgrade to a larger one
then you upgrade to an even larger one
then a flat screen
then digital
after all
you have to have digital tv
if you want to properly see
the digital cable channels you now
pay for monthly
and you end up having to move home
cos you can't cover your debts

but...what happens to the old ones?

now think of movies
first it was theater only
then beta
then VHS
then dvd
then blue-ray

what happens to the old ones?

now think of
AM/FM radio
then the turntable
soon your vinyl albums
are passe
so you upgrade to cassette
then to DVD
then to MP3

now think of pictures
first it was 110
then Polaroid
then 35mm
then digital
then 2MP's
3MP's, 5MP's, 10, 12, 18MPs
then zoom, then SLR

what happens to the old ones?

now think communication devices
household phones with a dial
household phones with a keypad
household phones with caller ID
cell phone in a bag
big blocky heavy cell phones
flip phones
slim phones
phones with camera's
phones you can get online with
smart phones

what happens to the old ones?

and then the almighty computer

starting with the abacus
the astrolabe
the slide rule
teleprinters
keypunch machines
then typewriters
and calculators
moving on to word processors
and pocket calculators
to programmable devices
and on to the current
version of windows or mac

each type of sound or picture or tool
requires a new device

what happens to the old ones?

back to tv
think of the caliber of tv we watch regularly
what happened in society
to allow us
to be dictated to
by business in general?

big business decides that
reality tv
is better than tv that tells stories
big business decides that
informative, useful, intelligent
shows come off the air
in lieu of re-runs and pap

big business comes up with
quick foods that make us fat
tv has reality shows
to embarrass us into losing weight

big business comes up with
concepts for good tv
but you can only watch them
if you pay more money
and subscribe to a dish
or a better cable package

big business
designs all the tools
to watch better tv
to listen to better music
to see better pictures

now think of houses
in the 40's a family home
consisted of approx 938 sq ft
had no tv
had no garage
had no car
had little or no lawn

now the average home
consists of 3429 sq feet (2004 consensus)
has a tv/phone/stereo/computer
in every room
has several bathrooms
and a couple of acres to mow

there is no original thought
big business has made it all about the benjamins
and they've made it a culture
of walking poor
of people that don't have all of the above
feeling like losers
and less than
cos they can't compete

so big business is creating a culture
of people
that like the gamblers
I spoke of earlier
are addicted
to their crack of choice...
to "keeping up with the Jone's"
to not feeling less than
cos they are have not's...

big business has made a practice
of tugging at our heart strings
to make us involve our wallets
or in most cases
our credit cards
and debt load...

big business is destroying the planet

and the people that live on it
have become sheep

now....don't get me started
on the subject
of the royal screwing
that the farmer is getting
by big business.

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